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Effective Date: August 6, 2019

Last Modified/Formally Reviewed: July  4, 2022




Experiential Squared, Inc., dba MyRacehorse, respects your privacy and is committed to protecting it through our compliance with this policy. For purposes of this Privacy Policy, the terms “we,” “us,” “our” and “Experiential” or “MyRacehorse” refer to Experiential Squared, Inc., a Delaware corporation, and “you” and “your” refers to you, as a user of our Internet website located at URL (“Website”) and/or our mobile application, Myracehorse (“App”). We will use our best efforts to ensure that the information you submit to us is used only in accordance with the terms of this Privacy Policy.




We collect and process several types of personally identifiable information about users of our Website and App, including:

  • Information you provide by registering on our Website or App or filling out forms, This includes information provided at the time of registering to use our Website or App such as your name, email address and physical address.
  • Additional information we receive when you purchase a horse share through the Website or through the App, such as your social security number, driver’s license number and the payment account information which you provide to us.
  • If your purchase exceeds certain statutory thresholds, additional information about your net worth and gross income may be collected.
  • Information we receive when you communicate with us through email, such as your name and e-mail address.
  • Information we receive from your use of our Website and App, such as the Internet address (IP address) of the computer or mobile device you use to access our services, the type of browser or OS you use and the times you access our Website and App.
  • Details of transactions you carry out through our Website or App and the financial information to complete the transactions.
  • Your responses to surveys that we might ask you to complete for research purposes.
  • We may also collect information by using “Cookies.” “Cookies” are small files that your web browser places on your computer’s or mobile device’s storage medium.

We collect this information:

  • Directly from you when you provide it to us.
  • Automatically as you navigate through the Website or App.
  • From third parties, for example, our business partners.




We use personally identifiable information:

  • To verify your state of residence for compliance with securities laws.
  • To fulfill your purchases of shares in horses, conduct product and service surveys, and to handle complaints and inquiries.
  • To respond to your requests, contact you regarding our products or services and send you company reports and disclosures.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To comply with our reporting obligations under applicable laws and make disclosures under the requirements of any applicable law and to comply with legal process or in response to lawful requests from public authorities.
  • To fulfill any other purpose for which you provide it.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.




We will not sell your personally identifiable information to anyone, for any purpose. We may disclose personally identifiable information that we collect or you provide as described in this privacy policy:

  • To our subsidiaries and affiliates.
  • With payment processors who will collect your specific payment information and process your payments, such as Paymentech/ and Payliance. The information collected by the payment processors is not shared with us and is subject to their privacy policies.
  • With our service providers, but only to the extent necessary to support our business or for us to comply with requirements of applicable laws.
  • To our broker-dealers who support our business and facilitate the transactions.
  • To comply with a subpoena or similar investigative demand, a court order, legal process, or a request for cooperation from law enforcement or other regulatory or public authorities in response to lawful requests.
  • To establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us, in our sole discretion.
  • If Experiential (or substantially all of our assets) is acquired, your personally identifiable information would be transferred along with the other business assets as permitted by law, which remain subject to this Privacy Policy.
  • To fulfill the purpose for which you provide it.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.




When Experiential directly collects your personally identifiable information, we will offer you the opportunity to choose whether your personally identifiable information may be used for a purpose that is materially different from the purposes for which the information was originally collected or subsequently authorized by you. We will not sell any of your personally identifiable information to any third parties.




You have the right to access your personally identifiable information that we collect and we will provide you with the ability to easily correct, amend, or delete your personally identifiable information where it is inaccurate, or has been processed in violation of this Privacy Policy.


You can review or change your personally identifiable information by logging into the Website or App and visiting your account profile page.




We may use session recording via software or a third party to create reenactments of user behavior based on data collected from the website’s or app’s server (such as mouse or mobile gestures or keyboard inputs). We use this information to help optimize the My Racehorse user experience. Session recording tools do not actually record users’ screens and never record personally identifiable information. Passwords and sensitive data, like payment credentials are obscured from view and can’t be tracked via the software.




California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Website or App that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to or write us at: Experiential Squared, Inc. 250 W. First Street Suite #256 Claremont CA, 91711.




Experiential has implemented measures designed to protect your personally identifiable information from loss, misuse and unauthorized access, disclosure, alteration and destruction. We restrict access to your personally identifiable information to our employees who need to have access to the information as necessary to enable us to use it as described in this Privacy Policy. We use physical, electronic, and procedural safeguards that comply with applicable federal regulations to protect your personally identifiable information.




Our Website and App are not intended for children under 18 years of age. We do not knowingly collect any personally identifiable information from children. No one under age 18 may provide any personally identifiable information to or on the Website or App, order any products or services from us, or attempt to use any of our Internet portals under any circumstance. We do not knowingly collect information from children under 13 years of age or have any reasonable grounds for believing that children under the age of 13 are accessing our Internet portals or using our products or services. If we learn that we have inadvertently collected personally identifiable information from a child under age 13, we will delete that information as quickly as possible. If you believe that we might have any information from a child under age 13, please contact us at




It is our policy to post any changes we make to our Privacy Policy on this page. If we make material changes to how we treat our users’ personally identifiable information, we will notify you by email to the email address specified in your account or through a notice on the Website or App. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website, App and this Privacy Policy to check for any changes.




We welcome comments and questions on this Privacy Policy. If you have any questions or comments about this Privacy Policy you can contact us via email at Additionally, you may contact us by writing via postal mail at the following address:


Experiential Squared, Inc. 250 W. First Street Suite #256 Claremont CA, 91711